Most of the Alcatel smartphones are actually built by the TCL and rebranded as Alcatel devices. Latest rumours suggest that BlackBerry could also use smartphones from TCL and rebrand them as their own. To keep up with the competition, TCL has now unveiled a new flagship model.

TCL 950 is powered by Qualcomm Snapdragon 820 chipset, 4 GB of RAM, 64 GB of expandable storage and a 3,000 mAh battery with support for Qualcomm's Quick Charge 3.0.

There is a 5.5-inch AMOLED display with 1080p resolution, a 21 MP Sony IMX230 sensor with a f/2.2 aperture on the back, an 8 MP selfie shooter, and a fingerprint sensor. There's no word on pricing or release date.