It is obvious that smartphones are way more profitable, but Apple wants to keep other users satisfied as well. After confirming it will launch an all-new Mac Pro next year, the company also announced it plans to release new pro models of the iMac.

Apple's senior vice president of marketing, Phil Schiller, said that the team is working on an update to the iMac. Not much has been said, especially not when we can expect these new iMacs to arrive, but the company has traditionally refreshed its desktop computers towards the end of the year.

"We have big plans for the iMac," he said. "We're going to begin making configurations of iMac specifically with the Pro customer in mind."