Memory module firm Adata Technology saw sales of its SSD product line continue to stay at high levels in November thanks to rising demand for tablet PCs and an influx of short lead-time orders coming from the ultrabook sector, according to the company.
Adata revealed the contribution to revenues of its NAND flash and other non-DRAM module products reached 68.74% in November, driven by strong SSD sales.
Adata registered NT$2.74 billion (US$90.8 million) in November revenues, up about 4% sequentially. Revenues for the first 11 months of 2011 amounted to NT$27.15 billion, down 28.9% from a year ago.
Meanwhile, Adata saw its SSD sales during the 11-month period far exceed those generated during all of 2010. The rising SSD sales will buoy its gross margin performance, the company added.
In addition, Adata commented that short-term prices for DRAM memory are likely to bottom out as a result of chipmakers' production cutbacks.
Adata experienced its second straight quarterly loss in the third quarter of 2011. The company expects to break even as early as the fourth quarter, and move foward generating profits in the first half of 2012.