Kingston Technology saw its DRAM module shipments in the Asia Pacific area increase 20% in 2011, despite the unfavorable market conditions constraining many of its fellow rivals' growth.

Kingston revealed that shipments of its DRAM modules to Asia Pacific registered a 20% rise in 2011. The higher shipments allowed it to mitigate the impact of falling chip prices, the firm said.

Kingston stated that it will focus on developing DRAM modules for enterprise servers and datacenters, which yield high margins, as well as its HyperX series for PC gaming in 2012. The move is to respond to a shrinking market for conventional PCs, the firm added..

Market observers believe that Kingston managed to maintain its dominant market share worldwide of 50% in 2011.