HTC has gone official with a new entry-level handset in China. The Desire 310w packs a 4.5-inch FWVGA (854 x 480) IPS display, 1.3 GHz quad-core MediaTek MT6582M chipset, 512 MB RAM, 4 GB of expandable storage, a 5 MP rear camera, dual-SIM support, a 2,000 mAh battery and Android 4.2 Jelly Bean running Sense UI. The Desire 310w is heading exclusively to China Unicom, although we have no word on pricing or availability as of yet. What we do know is that the phone will be available in both Black and White colors.