According to IDC, the tablet market in India saw the strongest year to date growth in the third quarter of 2014, fueled by festive buying and strengthening commercial demand. Tablet market shipments in India witnessed strong on-quarter growth of 10% making it a 0.94 million units market.

With more than 90% market share in the third quarter, Android is expected to dominate the market in the foreseeable future as well. Windows based tablets priced under US$200 are expected to accelerate the adoption rate, albeit from a low base.

IDC added that Samsung Electronics continued to lead the market while Micromax retained its second spot. Micromax, however, saw a decline of 15% on quarter during the third quarter. iBall meanwhile came in at number three.

Owing to seasonality there will be lesser intake in the fourth quarter of 2014. However, during 2015 the commercial segment is likely to grow in comparison to the stable consumer market. Government projects and government aided education projects should remain key to the growth in commercial tablets, added IDC.