To expand its presence in the solid state drive (SSD) market, Intel has recently launched its newest 750 series SSDs with technology that is able to enhance the transmission speed, and is offering price cuts on its existing products in order to narrow its gap with the largest vendor, Samsung Electronics, according to sources from the upstream supply chain.

Intel's 750 series SSDs feature the Non-Volatile Memory Express (NVMe) structure and PCIe 3.0x4 technology to boost their reading and writing speeds to 2400MB/s and 1200MB/s, the sources noted.

Currently, Samsung has a 30% share in global SSD revenues, followed by Intel and SanDisk, which both have less than 20% shares, the sources pointed out citing figures from research firms. However, with Intel's new technology and price-cut strategy, the sources expect Intel to draw near to Samsung in the second half and may even have a chance to surpass the Korea-based vendor in 2016.

Currently, Intel is still far off from Samsung in terms of overall SSD revenue performance worldwide, but Intel has maintained its lead in the enterprise SSD market. Compared to the consumer SSD market, which has already fallen into fierce price competition, Intel is seeing strong profits from selling SSDs to datacenters and high-end performance PC and server products, the sources added.