Apple will begin shipping out its new Apple TV set-top box next week. Speaking at WSJD Live, Apple CEO Tim Cook confirmed the device's ship date and called the Apple TV the "foundation of the future of TV." When compared to previous generations, the new Apple TV comes with a range of new features, among which are voice search and support for gaming.

The updated Apple TV is being sold for $149 (32 GB) and $199 (64 GB).

Apple will also make the device available for purchase on October 26.